Why KPI Scoreboards Are Not Enough for Business Success
As an expert at helping companies increase their profits, I am always fascinated by the stories of successful historical figures like Thomas Edison. Known for creating groundbreaking inventions such as the light bulb and DC current, Edison unknowingly developed a philosophy that could revolutionize the way we approach business today.
One of Edison's most famous quotes is "there's a solution for your problem. Find it." This mentality is the perfect approach for businesses to take as well. Edison's approach to business redefined failure as a discovery, a mentality that can help companies to achieve great success.
Often, businesses approach analytics as an all-numbers game, where cutting numbers and achieving high numbers are the main focus. While this mentality has some merits, it is not the complete picture. The Molin Pure Profit Report uses managerial accounting to create a more accurate report of a company's financial position. It does this by combining the balance sheet and profit and loss statement to reflect the financial success or not of one customer per invoice.
Just like Edison, we can't always know what the solution is from the start. If Edison had known what a successful light bulb would look like, he wouldn't have gone through the other 99 tries to get to the 100th that worked. It was a process of taking what worked and moving it forward while documenting what didn't work to avoid repeating the same mistakes.
Our Molin custom profit report analyzes four dynamic line items: sales, marketing, producing direct services, and administrative or support services. These four areas are dynamic in nature and measure strategy, approach, and execution. We need to discover the correct strategy for sales and adjust our marketing to complement that discovery. It's also important to define whether we have the most efficient way of delivering direct services and administrative and support services. Dynamic activity determines numbers, not the other way around.
Our system is unique and valuable in its approach to pure profit reporting. We measure every client interaction as if it were a game in itself. The client must focus on exactly what is happening in its company and mirror it in financials. Our report is made up of both dynamic and static items, with the static items having a story and a performance number. These static items are simply widgets that could be shopped for a cheaper price. We score every interaction with the company to decide the success of their dynamic items. At the end of the interaction or work on that invoice, we determine whether there is any profit left.
Our goal is to win every invoice, just like in baseball, and if not, we want to know why. Solving for why might be thought of as criticizing employees, owners, or managers, but it's not. It allows you to see exactly what's going on in your company immediately and engage your mind and solutions. Going invoice by invoice and improving, generating, and solving more problems is one of the most satisfying and exciting aspects of having an account. It's fulfilling to know that you have figured out these things and that the account is being filled with free-flowing cash that you don't owe anybody.
We analyze each customer per customer, and we analyze all the invoices for that customer, mining for gold. This allows you to know exactly what's going on in your company, and it allows you to make adjustments right away. It's the quickest way to get to profitability, and it engages everybody who is directly related to the customers and their department or responsibility to be active members of the company think tank to resolve issues and create more profitability.
At Molin and Molin, we believe this method is far more successful than any KPI scoreboard on your computer that gives you percentages or numbers that indicate whether you are up or down without any real information of why you were up or down. It's like looking at a panel. Instead, we focus on winning.
Thomas Edison's approach to business, redefining failure as a discovery, can be applied to modern-day businesses. The Molin Pure Profit Report uses a unique and valuable approach to pure profit reporting, analyzing every client interaction as a game and mining for gold in each customer's invoices. This allows businesses to quickly identify what's going on in their company and make adjustments right away. Winning every invoice, and analyzing every dynamic item, is the goal, and it engages everyone who is directly related to customers and their department or responsibility. At Molin and Molin, we believe this approach is the quickest way to get to profitability, far more successful than any KPI scoreboard that gives percentages or numbers without real information on why. With our approach, the results show up in the bank, fulfilling and exciting, knowing that we have figured out what works and what doesn't, and generating free-flowing cash that isn’t owed to anyone.